Events Programme

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  • Creating Shared Value

    Monday11:00 - 12:005 Nov 2018
    Middle East & Africa Inspiration Zone - AF190

    Porter, the Harvard Academic who gave us cluster theory, has been pointing to the importance of businesses going beyond CSR and creating shared value – creating...

    • Language: English

  • Coping with Success in Major Cities

    Monday12:30 - 13:305 Nov 2018
    WTM Global Stage - AS1350

    Barcelona has led the way in addressing the challenges of overtourism, other cities are beginning to address the problem of success. In order to tease out the a...

    • Language: English

  • Challenges ahead for the airline industry

    Tuesday10:30 - 10:506 Nov 2018
    Middle East & Africa Inspiration Zone - AF190

    As fuel prices rise & Brexit looms, WTM aviation expert John Strickland looks at the outlook for the industry.  With several recent failures, costs rising and c...

    • Language: English

  • Capture Your Youth

    Tuesday10:30 - 12:006 Nov 2018
    Platinum Suite 4

    Youth, student and educational travel is the most powerful segment of the travel and tourism industry.  Travel for the young is not a bucket list wish, it’s a ...

    • Language: English

  • Creative Tourism: examples of good practices for the Year of Cultural Heritage

    Tuesday14:00 - 15:006 Nov 2018
    Platinum Suite 3

    How so different destinations as Thailand, Ibiza, Medellín and so on, are betting on the creative tourism to seduce the new generations of tourists, as well as ...

    • Language: English

  • Communicating Responsible Tourism

    Tuesday14:40 - 15:256 Nov 2018
    Middle East & Africa Inspiration Zone - AF190

    Leading practitioners in Responsible Tourism, in marketing and campaigning discuss recent campaigns and throw light on the trends and the most effective means o...

    • Language: English

  • Creating a Killer Content Brand Strategy

    Tuesday15:30 - 17:006 Nov 2018
    WTM Global Stage - AS1350

    A three part deep-dive on digital content today The Digital Tourism Think Tank is back once again with three inspiring sessions on how to maximise the potentia...

    • Language: English

  • Creating an exceptional visitor experience through cutting-edge technology and world-class hospitality

    Wednesday11:00 - 11:307 Nov 2018
    Middle East & Africa Inspiration Zone - AF190

    Expo 2020 Dubai promises to be an event unlike any other. As it unites the world over six exceptional months to witness and experience the best in human ingenui...

    • Language: English

  • Chinese Outbound Tourism Marketing for SMEs

    Wednesday11:45 - 12:207 Nov 2018
    Asia Inspiration Zone - AS1070

    Many destinations and local businesses around the world are making great efforts to attract a larger share of China's outbound travelers, but connecting to the ...

    • Language: English

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