The Role of Award-winning Storytelling in Sustainable Tourism

The Role of Award-winning Storytelling in Sustainable Tourism

6 Nov 2018, 14:15 - 14:35

Middle East & Africa Inspiration Zone - AF190
Language:
English

Storytelling has the power to influence responsible tourism and sustainable tourism development through authentic, character-driven films and strategic distribution campaigns. GLP Films will share insight from a decade of award-winning storytelling and marketing campaigns for the travel industry. Learn from global case studies based on GLP's storytelling work producing 200+ films in 35 countries, in partnership with leading destinations, tour operators, media, and more.

Contributors

  • Rob Holmes

    Speaker

    Founder & Chief Strategist

    GLP Films

    Rob Holmes is the Founder & Chief Strategist of GLP Films, the leading content marketing agency dedicated to authentic storytelling and digital...

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